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Tennis Coaches

Meet the Team Behind the Player

Coaches covering junior development, adult improvement, performance tennis, movement and match strategy.

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One team, shared coaching standards

Each coach brings different experience, but the academy uses a shared approach to player development. That means technical language, progression goals and match-planning principles remain familiar when a player works with more than one coach.

Coach selection can also depend on the current goal. Junior fundamentals, adult improvement, serve work and tournament preparation may each benefit from a different specialist within the same pathway.

Coaching team

Different expertise, shared player language

01

Alex Morgan · Head Coach

Academy direction, match planning and performance development.

02

Sophie Lane · Development Coach

Junior technique, movement and progression.

03

Daniel Brooks · Club Coach

Adult improvement, social tennis and match confidence.

How we coach

A practical process players can repeat

01

Observe

Identify what actually changes the outcome.

02

Simplify

Use one clear technical or tactical priority.

03

Transfer

Move from drill to live-ball and match situations.

Specialties

Match the coach to the goal

01

Junior Development

Fundamentals, movement and learning environment.

02

Performance Tennis

Tactics, intensity and competition planning.

03

Adult Improvement

Technique and decisions for recreational players.

04

Serve & Return

Point-start skills and first-ball patterns.

Availability

Typical coaching windows

Coach Mon Wed Sat Focus
Alex Morgan PM PM AM Performance
Sophie Lane PM PM AM Juniors
Daniel Brooks Evening Evening PM Adults
Coach development

The coaching team reviews its own work

01

Session Review

Coaches discuss player progress and training design.

02

Video Learning

Shared review of strokes, movement and match patterns.

03

Observation

Coaches watch each other and improve communication.

Private coaching

When one-to-one work is most useful

01

Specific Stroke

One technical priority needs focused repetition.

02

Serve / Return

Point-start patterns need more individual detail.

03

Match Review

A player needs a clear plan from recent competition.

Ready for the next tennis step?

Book a trial, assessment or coaching conversation and we will recommend the right next step.

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