CYCLING COACHING TEAM

Coaches who make the next ride clearer.

Road, gravel, bike-fit and performance specialists working from one practical Cycling framework.

Jordan Mercer, Cycling coaching director

COACHING DIRECTOR

Jordan Mercer

Club Coaching Director · Road and Performance Specialist

Jordan leads the Cycling syllabus, coach development and performance pathway. Sessions connect practical riding skill to route and event demands.

  • Advanced cycling coaching qualification
  • Road and indoor programme design
  • Power assessment and event planning
  • Coach mentoring lead
“Useful feedback should improve the next decision, not overload the rider.”
12Qualified coaches
5Specialist areas
180+Weekly riders
1Shared framework

SPECIALIST TEAM

Coaches for every stage and surface

Elena Brooks, new rider and road skills coach
FOUNDATIONS

Elena Brooks

Confidence, handling, group signals and returning riders.

Marcus Hale, performance cycling coach
PERFORMANCE

Marcus Hale

Power zones, cadence, climbing and event preparation.

Priya Shah, gravel and route coach
GRAVEL

Priya Shah

Mixed surfaces, route choices and off-road confidence.

Noah Bennett, bike fit and movement coach
BIKE FIT

Noah Bennett

Position, comfort, movement and sustainable setup.

COACHING FRAMEWORK

One method across road, trail and indoor sessions

01

Understand

Rider, bike, route and goal.

02

Prioritise

The most useful technical or physical focus.

03

Apply

Drill, interval or route scenario.

04

Review

Feedback and next ride action.

COACH MATCH

Choose support based on the goal

GoalRecommended coachStarting sessionReview
Road confidenceFoundations coachSkills assessmentAfter 3 rides
Event performancePerformance coachPower assessment4–6 weeks
Gravel skillsRoute coachTrail clinicAfter 2 routes
Comfort and positionBike-fit coachFit reviewFollow-up check

COACH DEVELOPMENT

The team keeps improving too

  • Shared session plans and safety standards
  • Route and incident reviews
  • Observation and mentoring
  • Inclusive coaching practice
  • Updated equipment and performance knowledge
Cycling coaches reviewing an outdoor route
Shared standardsConsistent coaching across the collective

WORK WITH A COACH

Three practical ways to start

Join a Group

Learn through structured rides and shared coaching.

Book a Clinic

Focus on a specific skill, surface or bike-fit need.

Request an Assessment

Build an individual starting plan.

COACH RECOMMENDATION

Tell us the ride problem you want to solve.

Contact the Coaching Team